38 × 48 × 28”
Gaetano Pesce is one of the most progressive and visionary designers of the 20th century, building a diverse and avant-garde body of work from principles of anti-rationalism, a concern for the individual and the “human touch,” and an experimental approach to materials and means of production.
Pesce was born in 1939 in La Spezia, Italy and grew up between Florence and Padua. From a young age, Pesce exhibited a rebellious spirit, joining Gruppo N, a radical artist collective when he was still a teenager. In 1959, Pesce enrolled at the University of Venice to study architecture, because he considered it to be the most complex and challenging of the arts. He found the curriculum tedious and stifling with its insistence on historicism and the hyper-rationalist, mechanical, and abstracted ideals of modernist architecture, which he thought disregarded the individual and attempted to standardize the human spirit.
Outside of his formal studies, Pesce began what would become his lifelong investigation into atypical materials, namely resin. He began auditing classes at the progressive Venice College of Industrial Design, where he met like-minded artists and designers.
Pesce graduated from University of Venice in 1965, traveled for a bit in Finland, where he considered the most exciting design to be happening and later settled in Paris to open his own studio. In this era, forward-thinking designers were stuck in a bit of a paradox; they were driven to engage with the boundless design opportunities presented by a burgeoning consumerist society, but were also, ideologically, reluctant to fall into the trap of indulging its superficial demands and desires. Designers like Pesce reconciled this impulse by working to bring humanism, feeling and meaning to their designs, rather than mechanized uniformity. Throughout his career, Pesce has been committed to the idea of “mass-produced originals,” that contain the human touch and fall under the designation of “counter-design.” —Wright